Army steps up recruitment efforts

Army steps up recruitment efforts
    Watch the video

    click to begin

    Youtube

    THE U.S ARMY IS GETTING INTO VIDEO GAMES. THE ARMY IS CHANGING ITS RECRUITING TACTICS AND LOOKING FOR A FEW GOOD "GAMERS" TO HELP FILL OUT THE RANKS. REPORTER KAI BEECH EXPLAINS WHY. SOLDIERS COUNTING THE UNITED STATES ARMY WANTS MORE SOLDIERS. NATS: SOLDIER SHOUTING LAST YEAR -- THE RECRUITMENT GOAL WAS GAINNING 76,500 NEW RECRUITS. NATS: SOLDIERS WORKING OUT THE ARMY DIDN'T MAKE THAT MISSION - ENLISTING ABOUT 70- THOUSAND SOLDIERS. NATS: SOLDIERS WORKING OUT THIS YEAR, THE RECRUITMENT GOAL IS GETTING 68-THOUSAND NEW PAIRS OF BOOTS ON THE GROUND. BUT FINDING QUALIFIED CANDIDATES ISN'T WHAT IT USED TO BE. SOT: 10 YEARS AGO, IT WAS PRETTY EASY TO FIND QUALIFIED INDIVIDUALS IN THE LAST COUPLE YEARS ITS GONE DOWN STAND-UP: TO HELP WITH RECRUITING, THE ARMY IS TRYING SOMETHING BRAND NEW THIS YEAR: THEY BUILT THIS MASSIVE 18-WHEEL GAMING TRAILER THAT THEY'RE GOING TO TAKE ACROSS THE COUNTRY WITH THE IDEA OF GETTING MORE YOUNG PEOPLE INTERESTED IN JOINING THE MILITARY THROUGH VIDEO GAMES. SOT: SO THAT IS THE U-S ARMY GAMING TRAILER OTHERWISE KNOWN AS THE A-S-10 SOT: IT IS A WAY TO ATTRACT A YOUNGER AUDIENCE. 60 PERCENT OF AMERICANS HAVE SOME SORT OF GAMING CONSOLE. SGT FIRST CLASS ROBERT DODGE TELLS US 71 PERCENT OF AMERICANS BETWEEN THE AGES OF 17 AND 24 DO NOT QUALIFY TO FOR MILITARY SERVICE. THE REASONS RANGE FROM DRUG HISTORY TO HEALTH PROBLEMS TO MISCONDUCT. BUT THE NUMBER ONE DISQUALIFER.OBESITY. NATS: VIDEO SO.RECRUITERS ARE SHIFTING GEARS.AND SETTING THEIR SIGHTS ON A NEW POOL OF POTENTIAL SOLDIERS. THE ARMY NOW IS NOW GOING TO VIDEO GAMING CONVENTIONS ACROSS THE COUNTRY. THE FIRST STOP: SALT LAKE CITY. SOT: IS THIS PART OF TARGETING THE YOUNGER AUDIENCE? AND IF SO, WHAT DO YOU HOPE TO GET OUT OF IT? WE ARE TARGETING THE YOUNGER AUDIENCE. WE'RE LOOKING FOR THAT 17-24 YEAR OLD AND WE'RE LOOKING FOR THE BEST AND THE BRIGHTEST THAT AMERICA HAS TO OFFER. AND SO FAR, THIS TACTIC APPEARS TO BE RAISING SOME INTEREST IN ATTRACTING POTENTIAL SOLDIERS. ADRIAN BUGARIN, UTAH SOT: ITS CRAZY ESPECIALLY IN HERE. HOW THEY HAVE THIS WHOLE THING SET UP. AT 20 YEARS OLD ADRIAN BUGARIN IS THE AGE THE MILITARY IS LOOKING FOR. WHILE PLAYING THIS FIRST-PERSON SHOOTER VIDEO GAME -- BUGARIN SAYS HE NEVER THOUGHT ABOUT ENLISTING - UNTIL HE EXPERIENCED THIS GAMING TRAILER. SOT: DEFINITELY SOMETHING TO THINK ABOUT IT ESPECIALLY WITH THIS BECAUSE I WANT TO GET INTO COMPUTER SCIENCE, TOO. I KNOW THEY DO STUFF WITH COLLEGE. SO I'LL DEFINITELY LOOK INTO THAT. LOOKING BACK IN TIME -- VETERANS AT THE AMERICAN LEGION POST 71 IN SALT LAKE ARE TRADING WAR STORIES. SOT: I WAS IN VIETNAM IN '68, '69. I GOT HIT IN '69.AUGUST OF '69. DARRYL ROBERTS WAS DRAFTED INTO THE ARMY. AND SAYS WHEN IT CAME TO JOINNING THE MILITARY BACK IN HIS DAY -- ALL IT TOOK WAS A PERSON HAVING A LITTLE MORE THAN A PULSE. SOT: THE COMMON INDIVIDUAL BEFORE THE JUDGE GAVE A CHOICE EITHER MILITARY. IT DOESN'T APPLY ANYMORE TIMES HAVE CHANGED.AND SO HAS THE ECONOMY. WITH MORE JOBS AVAILABLE TODAY -- ITS CREATING MORE COMPETITION WITH OTHER INDUSTRIES WHEN IT COMES TO RECRUITMENT. SOT: MY NAME IS CYNTHIA DIAZ. I'M FROM LAYTON UTAH AND I'M JOINING AS A 68-WHISKEY COMBAT MEDIC CYNTHIA DIAZ SIGNED UP TO SERVE SIX YEARS IN ARMY. PUTTING HER LIFE ON THE LINE TO HELP OTHERS. SOT: I'VE ALWAYS HAD A PASSION FOR HELPING PEOPLE AND I JUST LOVE THE WHOLE MEDICAL ASPECT SOT: IM NERVOUS BUT IM READY TO START A NEW CHAPTER IN MY LIFE. SHE LEARNED ABOUT THE ARMY ONLINE.THROUGH SOCIAL MEDIA. ANOTHER NEW TACTIC IN THE WORLD OF MILITARY RECRUITING. NATS: VIDEO GAME BUT RECRUITERS BELIEVE VIDEO GAMES COULD BE THE
    The return of the Frosty Truck to Great Falls ABP News is LIVE | Latest news of the day 24*7 Birthdays and anniversaries 7-5-19 MoneyWatch Report 7-5-19 Florida man contracts vibrio without being in the water Powerful earthquake strikes Southern California Update on alleged bed bug situation in Bozeman Hotel How to stay safe in Yellowstone National Park Water restrictions in Stevensville lifted Eva Kor has died at 85